Do you really enjoy your job, or is it simply something that pays the bills? Too many people get stuck in an employment rut, and don’t realize the opportunities that are passing them by. A recent study by Ink.com looked at the reasons why now is the best time to start a business. Here, Ora Group review this report and look at the advantages that come from being an entrepreneur.
“Becoming an entrepreneur is easier than most people think”, said Obi Shorinwa, director of Ora Group. “If you have a good idea, passion, a drive to succeed, and resilience, then you already have most of the tools you need to succeed. Why work for somebody else, doing something you don’t love, when you could enjoy the flexibility and rewards of being your own boss?”
The study highlights ten reasons why we’re living in an ideal time to become an entrepreneur. One of these reasons is the advances in technology. Technology is transforming our lives, from how we shop, to how we spend our leisure time, and how we communicate. It’s also transforming the world of business. Many entrepreneurs start online businesses and, during their initial phase, run it from their own home. This can save many of the expenses associated with business start-ups. It’s also easier than ever to communicate with consumers, thanks to the popularity of social media. This can help with both marketing and product launches.
Many people worry about a lack of security if they become an entrepreneur, but the study points out that in the current economic environment being an entrepreneur can actually bring more security. Although global economies have started to recover, many businesses are still looking to control and cut costs. Staffing levels are being kept to a minimum, and workers are having to work extra hours for no reward. Many employees are finding that jobs they thought were stable are being made redundant. By becoming your own boss, you take control of your own destiny, and the hard work you put in can have more of an input to your success.
“Working for yourself can be very rewarding, in more ways than one”, said Obi Shorinwa. “There really has never been a better time to become an entrepreneur. Discover the joy of working for yourself, and the sense of pride that it brings when you start to enjoy the success that it can bring. It’s time to think bigger, and make your business dreams come true.”
Ora Group don’t just create innovative marketing campaigns for established companies, they are also committed to helping new entrepreneurs. That’s why they are proud to provide training courses for people looking to start their own businesses.